Launched in 2019 by the Design Center of the Philippines, Good Design Award Philippines (GDA-Ph) is a national biennial design excellence recognition system that seeks to discover local artists, designers, and businesses with outstanding designs that embody the Philippine values of creativity, innovation, form, function, and malasakit (compassion). 

Good Design Award Philippines aims to enhance the country’s global competitiveness and innovation quotient through design. It aims to address social problems and uplift the quality of life of every Filipino.  

Good Design Award Philippines is envisioned to be the premier platform of good design by nurturing the country’s culture of design excellence through creativity, innovation, and value creation. 

MALASAKIT: The heart and soul of a good design

One thing that sets Good Design Award Philippines apart from all other Good Design Award in the ASEAN is its emphasis on the importance of the Filipino value malasakit (compassion). While it’s of common knowledge that innovation, form, and function are the fundamental pillars of a good design, Good Design Award Philippines strongly believes that malasakit is the heart and soul of it.

By stressing the importance of how malasakit should always come first when crafting a good design, Good Design Award Philippines address the immediate needs of the society and enrich people’s lives. Designing with malasakit in mind entails to proactively address the challenges that the society face today as reflected in the United Nations’ Sustainable Development Goals (SDGs).



Discover outstanding works in the design disciplines of object-making, image-making, place-making, and systems/service making, and recognize their commitment to design excellence. 


Build a community of designers and businesses that aim to inspire each other in creating a design industry that can compete with international design powerhouses.


Expand economic opportunities for local businesses by helping them get the right exposure in the Philippine design scene.


Create a distinct image for Philippine design by emphasizing the value of malasakit and by keeping our local designers and businesses up to date with relevant design trends.


The call for entries is officially open for the Good Design Award Philippines 2021.​


Inspired by the art piece Black Forms on White Space by Arturo Luz, the Good Design Award Philippines logo exemplifies how the clever use of simple shapes and negative space can yield a clear and distinct design.

The Good  Design Award Philippines logo is known as a seal of excellence in the Philippine design industry. Part of winning the Good Design Award Philippines is to be one of the few who can use the logo in their platforms, representing their commitment to design excellence.



Innovation. Function. Form. Malasakit (compassion).

Good Design Award Philippines believes that these are the core principles of a good design.

Our national artist Arturo Luz best embody these principles.

His design aesthetic has always been simple yet plays on geometric shapes, basic forms and silhouettes. It always exudes balance, where weight, direction, and dimension all flow in visual harmony.

The Good Design Award Philippines’ trophy is derived from his Paperclip series, a tribute sculpture to Japanese architect Isamu Noguchi.

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Arch. Tobias Guggenheimer

A Swiss-American architect, design educator and author. He was formerly professor and administrator at Pratt Institute School of Architecture, Parsons School of Design and Fordham University.

His New York-based firm, TGA,PC, which was established in New York in 1991, has created many homes, hospitality projects, furniture and other design typologies.

Mr. Guggenheimer authored the book, A Taliesin Legacy: The Architecture of Frank LLoyd Wright and for several years contributed the ‘First Principles’ column at Bluprint magazine. He lectured on a broad range of design topics at venues including the National Building Museum in Washington,DC, the Cooper Hewitt Museum in New York, the International Design Conference in Taipei, The Anthology Conference in Manila, and many others, including our Design Center. He also curated original architectural exhibitions at the Puck Galleries in Manhattan.

Mr. Guggenheimer is Dean of SoFA Design Institute in Makati. 



The Holistic Coalition of the Willing (HOLLICOW) is an initiative by our Kababayans in the Visayas region that fosters sustainability, community, but most especially, the Filipino identity.

They are a group of furniture designers and manufacturers in Cebu that aim to make furniture production processes more efficient and at the same time, challenge Filipino designers to go out of their box and advance Philippine design aesthetics.

The coalition’s core value is to craft from resources found within proximity: from objects to traditions passed down from one generation to another. By rallying the morale of our local designers and innovating the design industry’s processes, HOLLICOW is a key player in keeping the country’s design scene thriving.